Ella's Emporium

The shop is carefully curated with items that work equally well as souvenirs or gifts, mixing locally made pieces with stylish homeware and one-off finds that capture something of the Cotswolds character. You'll find there's plenty to discover if you give yourself time to browse through the displays, and you're quite likely to come away with something that caught you off guard. The staff are genuinely friendly, which matches the welcoming feel of the town itself. Being centrally located, the shop sits conveniently between Stow's famous market square and the cluster of tea rooms and antique shops that make the town such a draw for visitors. Stow-on-the-Wold works really well as a base for exploring the surrounding area. Towns like Moreton-in-Marsh and Bourton-on-the-Water are within easy reach for day trips if you want to venture further afield. The town itself is easy to navigate on foot, and there's ample car parking if you're driving in, so you won't struggle for access however you arrive.