Sweaty Betty

You'll find leggings, sports bras, tops, and outerwear all selected with an eye for quality. The staff understand the products well and take time to help you find pieces that actually fit your body and suit what you're planning to do, whether that's countryside walks, running, or yoga. The brand was founded back in 1998 in London with a philosophy of blending fitness and fashion so women could feel confident and capable in their gear, and that ethos is evident in both their stock and how the team works with customers.

The shop sits in Charlton Kings, a pleasant village just outside Cheltenham, which means it works well as part of a broader exploration of the area. The local high street has some solid independent shops and cafes that are worth your time, making it a natural stop if you're moving between here and Cheltenham town centre. Whether you're refreshing your workout wardrobe before heading out on Cotswold walking trails or simply need something new for your regular fitness routine, it's worth visiting. The team genuinely care about helping you find pieces that match both your body and your activities, so the whole experience feels less like shopping and more like getting proper advice from someone who knows their subject.